LEVITY LIVE ENT.
CLIENT
Ongoing promotional visual systems developed for Improv and Levity Live venues across the Levity Live Entertainment portfolio.
SERVICE
Visual systems · Creative direction · Promotional Design
ONGOING MARKETING REQUIRED A FLEXIBLE PROMOTIONAL FRAMEWORK THAT COULD STAY FRESH WHILE ADAPTING ACROSS VENUES,
Shows, AND FORMATS.
CHALLENGE
FRAMEWORK
Flexible visual directions developed around individual talent while maintaining recognizable venue-level structure across recurring marketing.
APPLICAtiON
EXTENDING THE SYSTEM ACROSS SPECIAL OFFERS, ANNOUNCEMENTS, EVENTS, AND VENUE MARKETING WHILE MAINTAINING CONSISTENCY ACROSS DIFFERENT FORMATS AND CAMPAIGN NEEDS.
CONCEPTUAL PROMO
CONCEPT DRIVEN PROMOTIONAL GRAPHICS BUILT AROUND TIMELY MESSAGING, CULTURAL MOMENTS, AND AUDIENCE ENGAGEMENT.