LEVITY LIVE ENT.
CLIENT
Launch campaigns developed for Improv and Levity Live venues across the Levity Live Entertainment portfolio.
SERVICE
Campaign design · Art direction · Visual direction
New venues needed a recognizable launch identity that could build anticipation before opening while remaining flexible across multiple marketing touchpoints.
CHALLENGE
LAUNCH IDENTITY
EACH LAUNCH IDENTITY EXPANDED ACROSS SOCIAL CONTENT, OPENING ANNOUNCEMENTS, EVENT PROMOTION, AND CAMPAIGN APPLICATIONS TAILORED TO THE CHARACTER OF EACH VENUE AND MARKET.
EACH LAUNCH IDENTITY EXPANDED ACROSS SOCIAL, ENVIRONMENTAL, AND PROMOTIONAL TOUCHPOINTS WHILE ADAPTING TO THE NEEDS OF ITS VENUE AND MARKET.
TOUCHPOINTS